SI Digital Edit Packages Fuel Revenue Traffic Growth

first_imgFor instance, the group created a “Nerve Center” at Golf.com for The Masters, a tool that continuously aggregated expert opinions, social media conversations and leaderboards, and updates from The Masters in a single window. The group managed to sell several new sponsorships around the tool, with advertisers including Fidelity, Nike, Calloway, TaylorMade and Adidas. Golf.com ad revenue surrounding its coverage of The Masters was up 138 percent over last year, the group says.At SI.com, the group reported a 13 percent jump in revenue surrounding its 2010 swimsuit content, driven in part by its ramped up video package (about 100 videos in all) which attracted advertisers including Dodge, Heineken, Samsung and Mercedes Benz. SI.com’s coverage of this year’s NFL Draft was its most lucrative in the brand’s history, it says, having won buys from advertisers such as Levitra, Sheraton, the History Channel and IBM. April marked the eighth consecutive month of traffic growth online at Time Inc.’s Sports Illustrated Group. The publisher says SI Digital sites—including SI.com and Golf.com—saw a 16 percent spike, year-over-year, in unique visitors in April.SI.com specifically saw unique visitors in April climb 17 percent year-over-year, the company says. Year-to-date, meanwhile, uniques have grown 30 percent. Golf.com reported a 53 percent spike in uniques for April, fueled in part by interest in The Masters golf tournament.Revenue at SI Digital also is on the rise, the company says, growing 35 percent year-over-year. Time Inc. declined to offer any specific revenue numbers but says the sales increases have been driven by a number of events and SI franchises.last_img read more

What is considered a normal resting heart rate

first_img Share your voice The first 3D-printed heart made up of living human cells 0 So your resting heart rate is normal — now what? Congrats! A normal RHR reading is definitely a good thing, but if you’re monitoring it for fitness or wellness-related reasons, it’s not the only thing to pay attention to. That’s because “normal” doesn’t necessarily equal “healthy.”  In fact, in a recent study, middle-aged men who had a RHR of 75 bpm or higher at the start of the study were twice as likely to die over the next 11 years, compared to men with a RHR of 55 or below.  “Ideally, you want your resting heart rate to be somewhere between 50 and 70 bpm,” says Haythe. “But I don’t think that people need to be obsessively checking.” Once a month is totally fine. “Something also very important is how quickly your heart rate comes down after you exercise,” Haythe said. “We want to see that your heart rate is slow at rest, that it increases appropriately with exercise, and that it comes down quickly after aerobic activity — within a few minutes.”  Regardless of which method you use, when trying to gauge how healthy you are, one thing is certain: Any results should be considered alongside other metrics, like blood pressure and cholesterol, in consultation with your doctor, especially if you notice changes over time.The information contained in this article is for educational and informational purposes only and is not intended as health or medical advice. Always consult a physician or other qualified health provider regarding any questions you may have about a medical condition or health objectives. 1:28 If you’re not particularly fit and your RHR is consistently below 60 beats per minute, you may have bradycardia, which can be accompanied by lightheadedness, dizziness, or chest discomfort.  “A slow heart rate can likewise mean many different things,” says Haythe. “It could be completely normal, a sign of excellent physical fitness, or it could signify a heart problem. If your resting heart rate is significantly below 60 and you don’t feel well, you should go to the doctor and get an EKG.” Read more: How to get the most out of the Apple Watch heart rate features Factors that affect resting heart rate When measuring your RHR, keep in mind that there are a number of things that can affect your reading, including: Age: RHR can decrease with age, according to some studies.Gender: On average, women’s RHR tends to be two to seven beats per minute higher than men’s.Air temperature: RHR can increase during hot weather, but usually not more than 10 bpm.Emotions: Strong feelings of stress, anxiety, or even happiness can raise your RHR.Body position: RHR can be 3 bpm higher when sitting versus lying down. Similarly, RHR tends to increase a bit upon standing.Medication: Prescription drugs like antidepressants and beta blockers can cause your RHR to be higher or lower than it would if you weren’t taking the medication. Apple Watch gets FDA-cleared EKG features 9 Photos Post a comment Now playing: Watch this: Getty Images Pulse taking is an ancient technique, dating back thousands of years, but these days you’d almost never know it. Long gone are the days of placing two fingers against your neck while watching the clock. Now, measuring your resting heart rate is as easy as firing up a smartphone app or saying, “Siri, what’s my heart rate?” The ease at which you can detect your resting heart rate — and track it over time — has led to a sort of heart-rate renaissance among non-medical professionals, with everyone from health nuts to fitness fanatics trying to use it to their advantage. But the wealth of resting heart rate data available literally at your fingertips doesn’t mean anything if you don’t know how to interpret it. Below, a primer that will help get you up to speed before you next doctor’s appointment. Read more: The best iPhone and Apple Watch health devices for checking blood pressure, heart rate and more | This might be the number-one way to track your fitness What’s a normal resting heart rate? Resting heart rate (RHR) — the number of times your heart beats per minute at rest — is a quick way to gauge how efficiently your heart is working. What’s considered normal can vary widely from person to person, but in general, your RHR should fall between 60 and 100 beats per minute.  If your RHR is consistently above 100 beats per minute (a condition known as tachycardia), you should consult a doctor, especially if you’re experiencing other symptoms, such as chest tightness, fatigue or shortness of breath.  A high resting heart (ie >100 bpm) can mean many things,” says cardiologist Jennifer Haythe, MD, co-director of Columbia Women’s Heart Center. “You may be dehydrated, have a poor level of physical fitness, or it could be a sign of something more serious with your heart or lungs.” Related: Does Orangetheory Fitness work for muscle toning and weight loss? Tags Wellnesslast_img read more

Tragic death atop a train

first_imgTrain accidentZahedul was returning to work in Savar, Dhaka, on the roof of a train Saturday morning. His head hit the foot-overbridge of Raninagar railway station in Naogaon. He managed to travel up to Naogaon district town with his head injury.He was rushed to hospital at Naogaon, but succumbed to his injuries there.Zahedul Islam, 26, was a resident of Douladia Kollapara village of Kurigram district.Confirming the death, Natore railway station master Khan Maniruzzaman said Zahedul was travelling on the roof of Ekota Express from Dinajpur.Santahar railway police sent Zahedul’s body to Natore sadar hospital for autopsy.last_img

Pavel Basov the CEO of Russias leading pay TV op

first_imgPavel Basov, the CEO of Russia’s leading pay TV operator Tricolor TV, is leaving the company.Basov joined Tricolor TV last April as commercial and strategy director, before being named as CEO in September, charged with developing a new strategic direction for the company. He was credited with leading the company’s recovery from the financial crisis, with 2.1 million new subscribers added in the course of 2011.Tricolor TV managing director Alexander Makarov will take over Basov’s role.last_img