Conte ponders future tactical change

first_imgChelsea boss Antonio Conte says David Luiz’s return gives him the option of switching to three at the back in the future.Conte has been widely tipped to eventually make the change, having favoured a back three rather than four during his spells in charge of Juventus and the Italian national team.And the recent re-signing of defender Luiz from Paris St-Germain gives the Blues a potential chance to play with an extra centre-back, while Kurt Zouma is regaining his fitness following a long-term knee injury and Branislav Ivanovic can also play in the middle.Conte said: “It (Luiz rejoining) can be an opportunity – a solution. It (a back three) can happen in the future.“This squad can play with 3-4-3, not 3-52. With the characteristics of the players we have, you can play with a 3-4-3.”Meanwhile, Conte has pledged to improve Luiz as a player and believes the Brazilian can become one of the world’s top defenders.See also:The stats show Hazard must be player of the monthChelsea’s Christensen shelves decision on futureInjured Remy returns to Chelsea for treatmentPreview: Chelsea take 100% record to SwanseaSwansea v Chelsea: five key battlesFollow West London Sport on TwitterFind us on Facebooklast_img read more

Warriors’ Klay Thompson brilliant in Game 4 return despite loss

first_imgWhat injury? Klay Thompson looked as good as ever to start Game 4 of the NBA Finals Friday night.Unfortunately for the Warriors, Thompson was about all that was good offensively against the Raptors, who stunned Golden State 105-92 to grab a 3-1 series lead.The Warriors’ star guard, who sat out Game 3 with a strained left hamstring suffered in Game 2, returned to Oracle Arena with a vengeance. Any fears his hamstring would hamper him evaporated quickly as he buried six of his first nine …last_img

Twitter to Publish Shopping Deals Through @EarlyBird Account

first_imgThe Dos and Don’ts of Brand Awareness Videos Guide to Performing Bulk Email Verification Twitter has rolled out several different advertising systems in recent weeks and we’re hearing that the next one will take a page from the Dell Computers playbook. In December, Dell famously reported $6.5 million in sales through links published over two years on Twitter. Imagine how much more Twitter might be able to pull in with a bigger audience, more diverse products and promotions and big brand partners. We believe that’s what Twitter will soon announce is the plan for the two-week old account @earlybird, which just opened up to accepting followers today. Twitter hasn’t responded yet to our request for comment. Update: See Twitter’s update below.Carolyn Penner, friendly communication contact at Twitter Inc., said to us by email after publication: “There are interesting things in store for @earlybird. Keep waking up early and you might be the first to find out what they are.” This will probably be a fun account to follow, if Twitter does it right. The company’s other recent advertising initiatives have been playful, unobtrusive and wildly successful according to early reports. The latest, sponsored trending topics, is really bold – in a good way.Opt-in subscription to advertising as part of a user’s social stream is likely to be a very important model in making social media financially viable. Facebook today unveiled a radical new subscription recommendation feature that is similar if more sophisticated looking and non-commercial so far.Would you subscribe to/follow/”like” EarlyBirdElectronics, EarlyBirdBooks, or EarlyBirdMusic? I suspect many Twitter and Facebook users would. Syndicated content as advertising has a whole lot of potential, something the tech blog world has been thinking about since at least 2006 when aggregator Techmeme introduced RSS feeds as ads on its site. Enter the era of microblogging and the same principles appear ready for exploration. Facebook is Becoming Less Personal and More Pro… Related Posts center_img A Comprehensive Guide to a Content Audit Tags:#advertising#news#social networks#web marshall kirkpatricklast_img read more